Campaigns that convert.
Run personalised bulk campaigns across SMS, WhatsApp, and Email. Segment your audience, A/B test messages, and track conversions — all from one platform built for Africa.
New Campaign
Draft14,820
Audience
98%
Deliverability
GHS 148
Est. cost
3×
Avg. return on campaign spend
62%
Avg. WhatsApp open rate
50M+
Campaign messages sent
15+
African markets covered
Channel performance
Pick the channel your audience actually opens
African consumers engage differently across channels. Sendexa gives you the data to choose the right channel for each campaign — and the infrastructure to deliver on all of them.
Explore messaging products* Average open rates from Sendexa platform data across African markets, 2024.
Campaign tools
Everything in one campaign platform
Advanced Segmentation
Slice your audience by location, language, purchase history, engagement score, or any custom attribute.
Dynamic Templates
Personalise every message with customer name, balance, product, location — at scale, automatically.
Smart Scheduling
Send at the exact moment your audience is most likely to engage, with AI-assisted send-time optimisation.
A/B Testing
Test message variants, channels, and send times. Automatically route to the winning combination.
Real-time Reporting
Track opens, clicks, conversions, and revenue attribution as your campaign delivers — not hours later.
Conversion Tracking
Attribute purchases and sign-ups directly to campaigns with Sendexa's link tracking and webhooks.
// Launch a bulk campaign
const campaign = await sendexa.campaigns.create({
name: "Black Friday Sale 2025",
channel: "whatsapp",
audience: {
segment: "active_last_30_days",
country: "GH",
size: 14820,
},
template: {
id: "promo_v2",
variables: {
name: "{{contact.first_name}}",
offer: "20% OFF",
expiry: "midnight Sunday",
},
},
schedule: {
send_at: "2025-11-29T09:00:00+00:00",
timezone: "Africa/Accra",
},
});
console.log(campaign.id); // cmp_7xK9mN2p
console.log(campaign.reach); // 14820API-first campaigns
Build campaigns from your codebase
Trigger campaigns programmatically from your backend. Integrate with your CRM, e-commerce platform, or data warehouse — no manual CSV uploads required.
Use cases
Campaigns for every growth stage
Flash Sales & Promotions
Drive urgency with time-limited offers sent to your most engaged segments. Recover abandoned carts automatically.
Product Adoption Campaigns
Nudge users toward new features — savings goals, virtual cards, insurance — with targeted educational messaging.
Loyalty & Re-engagement
Win back churned customers with personalised incentives. Reward your best customers automatically.
Course & Event Promotions
Fill seats for upcoming cohorts or webinars with segmented campaigns targeting prospective students.
Start today
Your next campaign is 5 minutes away
Create your account, upload your contacts, and send your first campaign — no commitment required.